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Bumbleshoot Music Festival Finds Kopper Overton and GLOW


Congratulations Kopper on shooting and producing this video.

Bumbleshoot was all aGLOW with JAKKs

"Bumbershoot is an annual festival that attracts people from all around the world, showcasing a wide variety of musical performances and lifestyle products. This year JAKKS attended to showcase G.L.O.W.. Over Labor Day Weekend our team set up a full interactive experience for attendees and performers to purchase, practice, and learn about G.L.O.W.. Our blackout tent and dancers allowed for consumers to see the variations of LED patterns, getting them excited about the product and showcasing how it could be used throughout the night and around the festival. G.L.O.W. was a huge success throughout the diverse crowd of all ages, backgrounds, and lifestyles. Many consumers were excited about the wide variety of LED patterns and due to the fact that Bumbershoot did not allow any other glow stick to be brought into the festival, everyone was thrilled to use G.L.O.W. while attending their favorite shows. The price was affordable and extremely reasonable to dancers as typically a product such as glow would come at a high price point in the dance community. With the festival environment and Seattle's large population of POI dancing we received tons of exciting content and grew our G.L.O.W. fanbase on behalf of JAKKS. "

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